Organized by the São Paulo Supermarket Association (APAS), the meeting will take place from May 13 to 16, 2024, at the Expo Center Norte, in São Paulo. This year, the fair will feature more than 850 exhibitors, including 200 international ones, with the expectation of generating over R$ 14 billion in business.
Carlos Corrêa, the general director of APAS, highlights the relevance of the event for the supermarket retail sector. “In 2024, the APAS SHOW positions itself as the best festival to open minds and close deals. The event is recognized as the largest in the food and beverage sector in the Americas and as the world’s largest supermarket fair, with a significant presence of international exhibitors,” states Corrêa. He emphasizes that the APAS SHOW reflects the advancements of Brazil in the supermarket retail sector, contributing to building a strong international image.
The APAS SHOW 2024 will occupy more than 78,000 square meters, encompassing the six pavilions of Expo Center Norte, in addition to a new 1,700-square-meter space, called the blue pavilion B. “Just when everyone thinks the event can’t grow any further, we managed to find an option to expand the space and surprise our visitors and exhibitors with an even more enriching experience,” highlights Corrêa.